Digital IQ Index: Hotels from L2 Think Tank on Vimeo.
Digital IQ is an assessment of how well companies understand the value of technology and weave it into the fabric of their organization. Growing your Digital IQ entails more than merely adopting the latest tools or having a large IT budget—it is about integrating technology into the way a company plans, innovates, measures results, interacts with customers, and ultimately creates value.There are four sectors :
- Mobile
- Social Media
- Site
- Digital Marketing
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